Passion, Energy, Emotions, Values.
The right strategy brings this Vision and Business together.
Independent Sponsoring Consultancy offers comprehensive support for all aspects of sponsorship. My approach is project-based and operates independently from rights trading.
Why Sponsoring for Business
Sports, culture, arts, science, environment, social engagement are all areas where sponsoring is worldwide blooming.
What Rights Holders should provide
Far away from labeling or charity, sponsoring is a business service that involves both sides, sponsors and rights holders.
” Sponsoring is the most direct tool to create long lasting associations, shape expectations and behaviors”
Sponsoring
A multisided approach based on science, evidence and how human brain works. Sponsoring has surpassed bare labeling and today is an essential element in any marketing strategy. On the other side, searching for sponsor is equal to providing a service. No service, no sponsor.
Marketing
Effective sponsoring goes hand by hand with the marketing strategy. Marketing communication (internal and external) and future brand directions.
Data Science
Marketing reseach and data science provide a frame for building the sponsoring strategy and a research based controlling.
Consumer Neuroscience
Sponsoring talks to human brain, how the brain works, processes stimuli and builds conditioning is a fundamental part in sponsoring.
FAQ
Some questions about Indipendent Sponsoring Consultancy
Are you a sponsoring broker? Will you provide me a sponsor?
No, I’m not a broker and I do not look directly for sponsor. My sercives are in the area of consultancy, sponsoring strategy, image assesment , marketing research and controlling. Nevertheless, I also work with athletes (and they managers/agents), teams and in general rights holders for consultancy about their partnerships, image and future directions.
Do you work for companies or rights holders?
I work with brands as well as with rights holders. I do not consult brand and rights holers working on the same deal, that is I do not work at the same time with the brand X , sponsoring the athlete Y, and the athlete Y at the same partnership.
Are you fee connected with the sponsoring rights trade?
No. My fees are project based, considering the level of consultancy and time required. Consultancy fees are not directly connected with sponsoring fees.
Can you assist brands in the marketing research for a sponsoring project?
Yes, I do. As I do assist for the data analysis, modeling and decision making and strategy following to data. I also assist/consult companies for the controlling phase.
Where can I/we understand if your expertise fits for me/us?
Please, visit the “Service and Skills” section of this webiste (menu at the top) for a compehensive overview of my services and the kind of approach I have to sponsoring.
We are a sport marketing agency, can we hire you for consultancy?I am a sport manager, an agent, can I hire you for consultancy?
Yes, please get in touch for further details with no obligation and no charge at this first step. With professionals I’m used to work under non diclosure agreements. Both project based or long term collaborations are possible.
I’m an athlete, I already work with a manager/agent. We need to optimize present and future sponsorships. Could you help us?
Yes, please in touch for further details with no obligation and no charge at this first step. Providing a better platfom service, positioning and bulding the service for future partnerships is one of the services I provide. Please visit the “Service and Skills” section for details.
Our company has serveral sponsorship engagements, we need to optimize them, could you help us?
Yes please, get in touch for further details with no obligation and no charge at this first step. Sponsorship portfolio assesment and evolution is a part of the services I provide. Sponsoring concept needs to be reshaped over time as well as individual partnerships.
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